Competitiveness and Innovation
Tourism policy and administrative management
: Finance Think – Economic Research and Policy Institute, Skopje
: Sub-project objective:
To improve local economic development by building capacities of local stakeholders involved in the chain of the tourist offer, increased quality of services and development, launching and selling alternative tourist attraction.
• Map of local stakeholders;
• Developing training curriculum and materials and delivery of three to five modules;
• Workshop with local stakeholders and citizens;
• Development and piloting of 10-15 highest ranked attractions;
• Designing promotional materials: bilingual brochure with the developed attractions representing five destinations, leaflets, videos and TV campaign;
• Networking and promotional activities.